Rule-Based Sentiment Analysis. Rule-based sentiment analysis has been around since the early 2000s. This approach involves searching the text of customer interactions to identify words and phrases ...

Combining Human Touch with Sentiment Insights. After spending decades in customer service, I've learned that while technology gives us extraordinary insights, the human element remains crucial.

Telecom giant Spectrum, which is operated by Charter Communications () , is suffering from an alarming shift in customer behavior, despite its recent effort to reverse the trend.. In the company ...

To give them the benefit of the doubt, the term is often used to depict a sentiment they are trying to portray - that they are solely there for customer needs,” said Al Dickson, director at Quod ...

Customer Data Reach has helped power 800 successful traditional and connected TV ad campaigns for small- and medium-sized ...

But there’s another technique that captures customer sentiment, and it has become ever more relevant in our online age: Count clicks. That’s why this year, ...