If you’ve been on social media or any corner of the bookish internet lately, you’ve likely heard the buzz about romantasy. A ...

BookTok creators reflected on how social media can build a readership for a book, the pros and cons of book-related merch and ...

In a presentation at the London Book Fair, a BookScan analyst said that many of the trends that led to a small sales increase ...

Over 4,000 books are eligible for Target's spend $25, save $5 book sale. Shop TikTok favorites from Sarah J. Maas, Colleen Hoover, and more.

The just-concluded London Book Fair 2025 saw its largest-ever participation from China, drawing strong interest from global ...

Book boyfriends are not a one-size-fits-all deal. A quick poll around the office shows everyone’s book boyfriend is different ...

Calling all bookworms! Welcome to the L.A. Times Book Club newsletter. Let’s not forget about the romance purists: BookTok gave romance a big boost. In 2020, there were only two romance-specific ...

This week, BookTok creators reflected on how social media, can build a readership for a book, the pros and cons of book-related merch and the rise of events aimed at influencers. There are “a ...