In a presentation at the London Book Fair, a BookScan analyst said that many of the trends that led to a small sales increase ...

Over 4,000 books are eligible for Target's spend $25, save $5 book sale. Shop TikTok favorites from Sarah J. Maas, Colleen Hoover, and more.

Authors can no longer succeed in their craft by writing alone. They must embody multiple roles: writers, publicists, digital marketers, and social media managers. They must be rabid in their self ...

This week, BookTok creators reflected on how social media, can build a readership for a book, the pros and cons of book-related merch and the rise of events aimed at influencers. There are “a ...

Whether you enjoy reading at home or the beach, here are eight trending reads from BookTok, the book community of TikTok. While the book’s main character Wu Zetian is based on China’s first ...

But many creators don't see a way to critique and engage with books — the core use of BookTok — without acknowledging the politics of them. And this is all bubbling up to the surface while ...

Now, with over 1 million copies sold, she’s one of the biggest names in the dark romance genre, has a new book, Scythe & Sparrow ... “I have to credit BookTok a lot, because it provided ...

“There you are. I’ve been looking for you” is just one phrase that award-winning OnlyFans star Small Hands will read to you… provided you pay him first. If you’re confused about all of ...

Readers provided synopses that sent people to buy books in droves, authors found fame, and soon enough, ending up on #BookTok became a dream for any aspiring writer. It was only natural ...

Calling all bookworms! Welcome to the L.A. Times Book Club newsletter. Let’s not forget about the romance purists: BookTok gave romance a big boost. In 2020, there were only two romance-specific ...