In a presentation at the London Book Fair, a BookScan analyst said that many of the trends that led to a small sales increase ...

Over 4,000 books are eligible for Target's spend $25, save $5 book sale. Shop TikTok favorites from Sarah J. Maas, Colleen Hoover, and more.

This week, BookTok creators reflected on how social media, can build a readership for a book, the pros and cons of book-related merch and the rise of events aimed at influencers. There are “a ...

The unique aesthetic of the store has helped it become a popular spot for book enthusiasts who use TikTok, known to the community as BookTok. “It truly is the power of other people visiting and ...

Calling all bookworms! Welcome to the L.A. Times Book Club newsletter. Let’s not forget about the romance purists: BookTok gave romance a big boost. In 2020, there were only two romance-specific ...

A compelling novel about college life, “Purity” follows a young woman burdened by student loan debt and a complicated relationship with her mother, her only surviving family member. It explores themes ...

Last year on the book club's fifth anniversary, Bush Hager hosted a group of her authors on her show to pack up books to send to libraries in all 50 states. At the time, Today host Craig Melvin ...