This week, BookTok creators reflected on how social media, can build a readership for a book, the pros and cons of book-related merch and the rise of events aimed at influencers. There are “a ...

“TikTok or BookTok has definitely played a role,” Kaeser says of her store’s success. “That changed the trajectory of my career; Starting to read again.” Walking into Enchanted Novelties ...

Professors across the country have noticed a troubling trend: College students are reading less than ever, and a recent study found many students enter college with challenges completing an entire ...

Who: Jennith Chen, 29, runs the BookTok account @readwithjenn on TikTok, where she recommends titles, including romance and Asian literature, to some 13,400 followers. She has a popular series ...

Calling all bookworms! Welcome to the L.A. Times Book Club newsletter. Let’s not forget about the romance purists: BookTok gave romance a big boost. In 2020, there were only two romance-specific ...

It’s actually a hulking bookshelf, and it’s filled to the brim. This view is commonplace in the world of BookTok, the affectionate nickname given to TikTok’s community of book lovers. Let me tell you, ...

TikTok, the global home of creative expression and storytelling, brought the magic of BookTok to life at the prestigious Galle Literary Festival 2025, hosting a workshop on the 9th of February.

Among the multitudes of famed dancers and comedians, a corner of the TikTok community sits in its own bubble; one that sucks in all literary fanatics, called Booktok. Any avid reader or writer that ...

It is a niche for communities of book lovers across the world. This community consists of authors, readers and at times, an aspiring ‘book dragon” comes by.