The biggest trade in NBA history may have restored the feeling that defined the 1980s — but that fans last truly felt in 2010 ...

Luka Doncic embraced the Los Angeles Lakers spirit, as he hit the court against the Boston Celtics in his new signature ...

While LeBron James is out with groin injury for at least a couple of weeks, let's find out how Lakers can adjust with Luka Doncic in meantime ...

For most NBA fans, it still feels strange to see Luka Doncic in purple and ... Jordan Luka 4 to officially launch. Doncic's highly anticipated fourth hoop shoe has already been a hit with Lakers ...

Here's what you need to know about the Jordan Brand commercial that highlights Doncic's recent change of area codes.

Southwest Airline's social team tried to save face with a joke about the Luka Doncic trade after bag check policy change.

Luka Doncic's recent trade has sent shockwaves through the NBA and left Dallas Mavericks fans reeling. Once the heartbeat of the team, Doncic’s transition not only signifies a shift in team dynamics ...

Dallas Mavericks minority owner Mark Cuban believes they should've gotten a better return for trading Luka Doncic to the Los ...

Lakers star Luka Doncic and the Jordan Brand bought out a parking lot next to Crypto.com Arena to give fans free parking for his first game against his ex-team, the Mavericks.

In an NBA video shared on Instagram ... of the tongue on his right shoe. "The heart, right here. My daughter," Doncic said. The first look at the Jordan Luka 4s revealed a striking electric ...