If you’ve been online at any point since 2020, you’ve likely heard of “BookTok,” the literature-focused side of TikTok.

Barnes & Noble opened 57 stores in 2024 and plans to open at least 60 in 2025, thanks to a boost from BookTok, Axios reports.

Edward Holly (CAS ’25) inherited his love of reading from his mother, who passed down the novels from her book club to him.  Holly now helps run Lattes and Lit, an on-campus book club at Georgetown ...

Author Brynne Weaver chats with Rolling Stone about her new book Scythe & Sparrow and why so many people seem to be flocking ...

a space specifically cultivated from current BookTok trends. And even if you’re not a "BookTok girlie," as the online community often calls itself, chances are you recognize some of the titles ...

Content creators have become an essential part of the publishing ecosystem. But as they undergo significant upheaval, they’re ...

We look at the world of BookTok and the book clubs you'll wish you knew about sooner. Plus, the owner of Octavia’s Bookshelf ...

Experts have revealed the “huge gripe” they have with a major trend dividing an Aussie industry while it simultaneously brings a community together.