BookTok started in 2019 but really took off during the pandemic, when teenagers and young adults were banned from gathering in-person, for proms and parties, graduations and college classes.

The only difference between this obsession with the Fourth Wing series compared to Tolkien and Austen, is that this literature is confined to a niche fandom congregated on BookTok - the literature ...

But it’s also home to BookTok, described as ‘the last wholesome place on the internet’. BookTok is an online community where BookTokers create short form video content about the books they love to ...

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The move could profoundly impact international publishing as the popular BookTok community becomes displaced. Less than 24 hours after the ban took effect, however, many users were already beginning ...

The #booktok stands that have become fixtures of bookshops across the country inspire intense feelings in me. It’s a mix of guilty curiosity, superiority, and bewilderment. BookTok, of course, ...

It started after the election, as political chatter bled into BookTok. On one side of the app, readers begged users to refrain from connecting politics and novels. On the other, readers argued ...

Produced by ElevenLabs and News Over Audio (Noa) using AI narration. Listen to more stories on the Noa app. It was like a party at the end of the world. Before TikTok’s owner, ByteDance, pulled ...

The future of TikTok remains murky as the U.S. Supreme Court considers whether to uphold a law that could ban the social media app due to national security concerns starting Sunday. But there's ...

What started as “the dance app” spawned countless memes, launched lucrative careers and shaped entire industries. Here’s how it got here. Credit... Supported by By Madison Malone Kircher and ...

Reels, YouTube Shorts and Snapchat still prioritise content from accounts users already follow, meaning they lack the discovery potential that makes BookTok so powerful. While something may fill ...

But the immense impact TikTok, owned by Beijing-based ByteDance, has had on the publishing industry over the past five years cannot be denied, for it’s #BookTok that is largely responsible for ...