The unique aesthetic of Enchanted Novelties has helped it become a popular spot for book enthusiasts who use TikTok, known to the community as BookTok.

Welcome back, book lovers! FFW Book Club is excited to present another installment of book recommendations-from our very own ...

If you’ve been online at any point since 2020, you’ve likely heard of “BookTok,” the literature-focused side of TikTok.

Don’t get me wrong, I love them both, but while I’ve definitely been introduced to new favorites, I can’t help but wonder how many great books are getting lost outside the BookTok hype cycle. BookTok ...

I’ve been to my fair share of bookstores, and all have left me with something to remember: a dazzling window display, a cozy nook, a roaming cat. My latest store […] ...

I’m trying to read more in 2025, and so I talked to readers around the office. Here’s what I learned from our team that finished over 400 books in 2024.

Once, if you wanted to buy romance novels, you had to know where to look. Some small outlets stocked paperback romances, as ...

The satirical novel — which carries the tagline, 'Good Girls Deserve a Treat' — features an unconventional new 'wellness' ...

Texas is home to a growing crop of rom-com bookshops, and their proprietors know exactly what you should be reading this ...

You can also get on BookTok, have a conversation with ... Clare Mulroy is USA TODAY’s Books Reporter, where she covers buzzy releases, chats with authors and dives into the culture of reading.

Barnes & Noble has leaned into the popularity of book-themed content on TikTok, also known as "BookTok." ...